Posters that got a makeover in Asian countries - IVX News

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Wednesday, February 26, 2020

Posters that got a makeover in Asian countries

Bollywood is quickly gaining ground in the global market. As US President Donald Trump recently said, "All over the planet people take great joy in scenes of bhangra, music and dance, romance and drama, and classic Indian films…” Hindi moves are rising to claim their stake over the global market.However, while trying to appeal to the foreign audiences, filmmakers usually package their films differently, even if it means merely tweaking their posters. While at times they add a few changes, filmmakers usually go all out to change the entire poster to match sensibilities of their Asian audiences.'Baahubali' to 'Bhaag Milkha Bhaag' and 'Dangal' - take a look at some prominent Bollywood film posters that were changed when the films released in the Asian markets.

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